Come for the winery, but stay to explore the Languedoc-Roussillon region: a treasure trove of attractions with its medieval cities, natural parks, and beautiful Mediterranean coastline.
My fascination with the world of wine commenced at a young age, shaped by my upbringing as a first-generation American with French immigrant parents. My father, a discerning wine enthusiast, curated an extraordinary wine cellar that never ceased to intrigue me. I still vividly remember my initial encounter with wine, a heavily diluted red, at the tender age of two. This early introduction ignited a deep-seated passion for wine that continues to be an integral part of my life.
My family’s strong ties to France, we were the only family to immigrate to the U.S., shaped my life. We remained deeply connected to our French heritage through frequent visits to France. As the sole family to relocate to the United States, we have maintained a strong link to our French heritage through frequent trips back to France. This has allowed us to maintain close ties with our extended family there.
One of my cousins, a wine expert in his own right, is the owner of vineyards located in the stunning south of France. Although this is a hobby for him, he is passionate about wine. He takes great pride in supplying his grapes to the esteemed wine cooperative, Mas Olivier Winery, and frequently extols the exceptional quality of the wine produced there. Given his discerning palate, his high regard for the wine speaks volumes.
Long Overdue
After learning about his vineyards, I realized it was time to embark on a journey and experience them firsthand. Having a travel blog, we have a fantastic opportunity to share our adventures with our loyal readers. My cousin offered to set up a visit to the wine cooperative for a tour and tasting. At the last minute, Ryan was able to join me, and we were excited to delve into and savor a new wine experience. My first language was French, but it is pretty rusty from the speaking perspective and definitely not up to date on wine terminology. My cousin kindly came along and provided great assistance with the translation.
A Rich Wine History
Located in the beautiful landscapes of southern France, Mas Olivier Winery celebrates the region’s viticultural heritage. Situated in the Languedoc-Roussillon area within the Faugères Appellation, Mas Olivier is known for its wines that capture the region’s unique terroir.
The name ‘Mas Olivier’ pays homage to the region’s agricultural legacy. ‘Mas’ represents a traditional Provence farmhouse, symbolizing rural life in southern France, while ‘Olivier’ nods to the olive trees in the Mediterranean landscape. This fusion underscores the winery’s ties to its origins and the land it nurtures.
The story of Mas Olivier Winery reflects the resilience of a group of local winemakers. In the late 1950s, they formed a cooperative to improve wine quality and ensure a sustainable future for the community. This cooperative evolved into the renowned Mas Olivier Winery, known for traditional winemaking practices.
Overcoming the region’s stigma for mass production
We were captivated by the history of the region and how it still influences Mas Olivier today. The Industrial Revolution marked a significant turning point for the Faugères wine region, ushering in major changes to traditional wine-making practices. While it brought about economic growth, it also resulted in the decline of conventional methods and the loss of unique and traditional wine-making practices that had been passed down for generations.
The shift towards mass production and automation led to standardized wine, overlooking the distinctive characteristics of the terroir. Furthermore, the emphasis on quantity over quality caused small-scale producers to disappear, reducing industry diversity and impacting the region’s cultural and economic landscape. At the time, workers were often paid with bottles of wine, drinking several bottles of wine during the workday. It is hard to imagine how they functioned so well with that much wine intake.
It does make sense in many aspects. Alcohol was often safer to drink than water, which frequently had contaminants. Red wine, like other alcoholic beverages, provided a safer alternative and a dded calories to the diet, which converted to energy for the workers. Alcohol served as both a stimulant and a relaxant as well. After long hours of labor, workers used it to unwind and reduce their stress levels.
Facing the Challenge
In the region renowned for its large-scale production, Mas Olivier Winery faces the challenge of carving out its own identity. The differences between the mass-produced wines of the Faugères region and those of Mas Olivier Winery encompass their distinct production methods, wine characteristics, and market positioning. While mass-produced wines boast affordability and uniformity, Mas Olivier’s wines present a genuine portrayal of the terroir.
Due to historical factors, Mas Olivier wines are remarkably affordable, which came as a pleasant surprise to us when we saw them in the store. It’s rare to find such high-quality wines at such great prices, likely due to the stigma attached to the region.
The Terroir: A Symphony of Natural Elements
A passion for wine drives the wine cooperative, and we were impressed by their dedication to creating wines that authentically represent the region’s terroir during our visit. Terroir refers to the unique combination of soil, climate, and topography that gives a wine its distinct character. Mas Olivier is in the Faugères appellation, where the soil is 100% schiste, also known as shale. Schiste is a firm, crystalline rock with layers of minerals that can flake off easily yet retain enough heat to produce big, powerful wines rich in minerality and robust flavor.
The climate in this part of France is typically Mediterranean, characterized by hot, dry summers and mild winters with increased rainfall. Our visit was in late May, and sadly, it rained the whole time. The ample sunshine and minimal rainfall typical of the region’s growing season create ideal conditions, allowing the grapes to ripen fully while retaining their natural acidity. Additionally, the cooling breezes from the nearby Mediterranean Sea help moderate temperatures, preventing excessive heat stress on the vines.
Mas Olivier Winery represents over 50% of the volume in the Faugères Appellation. Their meticulous attention to vineyard management and winemaking results in wines with better structure, balance, and aging potential. We are confident that they will elevate the reputation of wine in this region of France.
Wine-Making Philosophy: Embracing Tradition with a Touch of Innovation
We are no strangers to touring wineries; we have been doing so for decades. This particular experience was highly educational due to the access provided to us. Instead of just looking at pictures, we were able to physically tour every aspect of the process, from the vineyards to the bottling. Despite having exposure to wine throughout our lives, we learned a great deal.
Accompanying us throughout the day were the Cooperative director, the winemaker, and some vineyard owners. They committed to answering all our questions with the most knowledgeable people they could have present. The organic vineyard owner, who is also the cooperative president, came to spend time with us despite his busy schedule.
Our full-day visit began in a historical building dating back to the early 1930s, where the wine is made. It is dated on the outside but modernized where it matters. They are proud to have retained this historical element of their past.
We then moved to their bottling and shipping facility, which was actively churning away at bottling. We were fascinated by the automation of the process. Watching the process was an enjoyable part of our day.
Our final stop, which also allowed us to dry off due to the rain finally, was the tasting room itself, where we were excited to “pick their brains.” There were lots of questions, fun conversations, and laughter. My French was rusty, but I got by, and Ryan picked up a lot of French that day.
Organic Vineyards
Sustainable farming practices are a top priority in the vineyards. We met a vineyard owner who maintains organic vineyards, and we were in awe of his dedication despite the additional cost, risk, and work. Maintaining a delicate balance of organic and biodynamic principles is crucial for preserving soil health and promoting biodiversity. This involves using cover crops, composting, and minimal intervention to ensure that the vines grow in harmony with their environment. In reality, the market demands it, and the wine industry is responding accordingly.
Carbon Maceration: Learning Something New
Carbon (or carbonic) maceration is used to produce red wines. The process occurs when intact bunches of red grapes, hand-picked and transported in small quantities, are fermented in an unsealed vat that is saturated with carbon dioxide. These intact berries, which need to be perfect, begin an intracellular fermentation process from their own enzymes, during which some alcohol is produced, along with a range of other compounds that can give the wine flavor.
Once the alcohol level reaches around 2 percent, the intra-cellular enzymes are deactivated. As the intracellular fermentation progresses, the grapes release juice, which undergoes fermentation within the intact berries. Typically, the grapes are pressed before this happens.
Normal fermentation then commences (carried out by yeasts). This results in intensely red/purple colors, lively fruit flavors, soft tannin levels, and a distinctive aroma profile, all leading to a more expressive and complex wine. After trying some of the wines made using this technique, we were very impressed and will look for more wines made with carbonic maceration.
At Mas Olivier , they are proud of the wines they make using this process. The grapes they use in the carbonic maceration process are the Syrah and Carrigan varieties. Only about 14 percent of the cooperative’s production is made with this method.
Some of their premium wines also use elements of the carbonic maceration process. To put it in context, they produce 28,000 hectoliters of wine annually, of which less than 4,000 hectoliters are carbonic maceration.
The Wines: A Diverse Portfolio
After an extensive tour and a detailed exploration of their winemaking process, the moment to savor the wine arrived. This part can be complex; what if we find the taste disagreeable? Our palates vary, and it’s perfectly acceptable to express when a wine doesn’t suit our preferences.
But there was also a family connection here as my cousin owns one of the vineyards they source from. It seems that could lead to bias, but in the case of my cousin, he never held back his opinion on wine. I brought him a unique U.S. Willamette Valley Pinot Noir as a gift. Though we did enjoy that bottle, he said it was well past its prime. I appreciated the honest opinion, and he would expect no less of me. Providing sincere feedback can ultimately facilitate growth and improvements.
Mas Olivier Winery’s wines have won numerous medals at events such as “Concours Général Agricole” in Paris and the “Concours des Grands Vins” de France at Mâcon. During our visit, we were able to sample an extensive range of wines from their collection. The wines complemented the regional food perfectly, creating a fantastic pairing experience — though Ryan was challenged to try the sea snails, which were really good, by the way.
Red Wines
Red wines are the cornerstone of Mas Olivier’s production, particularly the Faugères appellation, renowned for its full-bodied and aromatic reds. The primary grape varieties used include Syrah, Grenache, Carignan, and Mourvèdre. These wines have a deep color, rich aromas of black fruits, herbs, and spices, and well-structured tannins.
The Mas Olivier is an excellent example of the quality that comes from the Faugères appellation. The wine is 45% Syrah, 30% Old Carignan, 20% Grenache, and 5% Mouvèdre. Vinification is via carbonic maceration (Syrah, Carignan) and has a long fermenting period (Grenache, Mourvèdre). Then, the wine is aged for 6 to 8 months in French oak barrels. The color is a deep cherry red. The nose, complex and elegant, offers soft aromas of spices and pepper blended with slight hints of coffee. The palate is supple and elegant and lifts lovely lingering woody notes. The red fruits blossom on the palate while revealing soft tannins.
White Wines
Though less common than reds, Mas Olivier’s white wines are equally impressive. The winery produces whites primarily from Grenache Blanc, Marsanne, Roussanne, and Vermentino. These wines are typically fresh and aromatic, with flavors ranging from citrus and stone fruits to floral and mineral notes. Based on the direction of the market, they are shifting toward producing more white wines, with some of the vineyard owners replacing their red vines with white-producing ones.
Mas Olivier 2022 Expression is made with Roussanne 60%, Marsanne 15%, Vermentino 15%, and Grenache Blanc 10%, grown in 100% Schists soil. Grapes are harvested early in the morning to capture freshness and prevent oxidation. The richest and most expressive French oak barrels are selected to end the alcoholic fermentation that lasts at least 6-7 months. The color is yellow gold with fruity notes such as flowers, peach, and verbena on the nose. The palate is bright, delicate, and elegant.
Rose Wines
Rosé wines have surged in popularity in recent years, and Mas Olivier has enthusiastically embraced this trend. Made predominantly from Grenache and Cinsault, the winery’s rosés are known for their bright color, fresh fruit flavors, and refreshing acidity.
The wine with no sulfites, Mas Olivier Faugères Rose wine, is 60% Cinsault and 40% Grenache. It is vinified at a low temperature and then blended post-fermentation. The color is pale peach skin color. The nose has vibrant strawberries and floral notes with hints of guava. The palate offers some mild spiciness along with sweet berry fruits and ends with a dry mineral finish.
In the end, we were impressed with all the wines we tasted. We could not have been more appreciative of the effort that they made to pair the wine with the foods that would bring back its best features.
A leader at the hel m
During our visit, we had the pleasure of spending most of the day with Magali Palomares. She is a pioneer at the helm of this wine cooperative and has played a significant role in its growth and success. It was apparent the trust and respect the people we met that day had for Magali.
Mas Olivier Winery boasts an innovative tasting room known as Vilavigne Faugères, for which Magali deserves credit. A visit could quickly turn into a multi-hour affair, as it not only offers wine tastings from Mas Olivier but also showcases wines and products from other cooperative wineries, as well as liquors and beers. The execution is impeccable, and it integrates into the local community as it has become the perfect place to shop for wines and other libations.
The Vilavigne Faugeres tasting room is open seven days a week. It welcomes visitors year-round for tastings that offer a glimpse into the wine-making process and the region’s rich history. The tasting room’s setting provides expansive views of the vineyards and the distant Mediterranean Sea. It is not often that you sit by vineyards with the sea as your backdrop.
Learning some of the fundamental cultures and traditions of the French people will go a long way. Check out our article 9 Things to Know about French Culture Before You Visit
A Destination in Itself
It was visiting family that brought us here, and what an incredible region of France it is. The Languedoc-Roussillon region is a treasure trove of attractions with its medieval cities, natural parks, and beautiful coastline. Whether your interests are in history, nature, wine, or simply enjoying the beach, this region has something for everyone.
During our visit, we visited the medieval cities of Avignon , Pezenas , Beziers , and Carcassonne . We wish we could say we had a favorite, but they all were unique and excellent. You take a step back in time as you stroll through these remarkable, preserved cities. As you travel between these cities, you will delight in all the wine cellars in the region.
Here is a more detailed list of what the region has to offer.
- The Canal du Midi, built in the 17th century, winds through picturesque landscapes dotted with charming villages, providing a serene backdrop for leisurely boat cruises and cycling adventures.
- Along the canal, enjoy the shade of ancient plane trees, discover locks that regulate water levels, and experience the peaceful ambiance of this UNESCO World Heritage site.
- Béziers is a historic city known for its stunning Saint-Nazaire Cathedral, perched atop a hill with panoramic views over the Orb Valley and the Canal du Midi.
- Explore the charming old town with its narrow streets, medieval architecture, and the ancient Roman Amphitheater, which hosts cultural events and concerts during the summer months.
- Pézenas captivates visitors with its well-preserved medieval and Renaissance architecture, including elegant townhouses adorned with wrought-iron balconies and the beautiful Collégiale Saint-Jean church.
Pézenas captivates visitors with its well-preserved medieval and Renaissance architecture, including elegant townhouses adorned with wrought-iron balconies and the beautiful Collégiale Saint-Jean church.
- The Pont du Gard is a remarkable testament to Roman engineering. It is a three-tiered aqueduct bridge that once supplied water to the city of Nîmes.
- Visitors can walk across the bridge, marvel at its perfectly preserved arches, and enjoy panoramic views of the lush Gardon River valley below.
- Avignon is renowned for the Palais des Papes, a grand Gothic palace that was once the residence of the popes in the 14th century and is now a UNESCO World Heritage site.
- Wander through the historic center surrounded by medieval ramparts, explore the Pont Saint-Bénézet (Pont d’Avignon) bridge spanning the Rhône River, and experience the vibrant atmosphere of the annual Avignon Theatre Festival.
Wine Tasting
- Languedoc-Roussillon is the longest wine region in the world. It spans an impressive distance from the Rhône River in the east to the Spanish border in the south, covering approximately 700,000 acres (280,000 hectares) of vineyards. It is known for its diverse terroir and produces a wide variety of wines, from robust reds to crisp whites and sparkling wines.
- Visit local wineries such as Domaine de la Grange des Pères or Domaine de la Sauvageonne to learn about winemaking traditions and enjoy tastings paired with regional delicacies.
- Inside the citadel, explore narrow streets lined with shops, restaurants, and cafes, and visit the Château Comtal for views over the city and surrounding vineyards.
- Carcassonne enchants visitors with its medieval fortifications, including double walls and 52 towers, making it one of the best-preserved walled cities in Europe.
- Montpellier is captivated by its mix of historic architecture, including the grandeur of the Place de la Comédie and the Gothic Montpellier Cathedral, alongside modern attractions and a thriving cultural scene.
- Wander through the medieval streets of the Ecusson district, discover museums like the Fabre Museum, and experience the city’s youthful energy with its bustling markets and vibrant festivals.
Beaches
- The Mediterranean beaches of Languedoc, like La Grande Motte and Palavas-les-Flots, boast long stretches of golden sand and clear waters ideal for sunbathing, swimming, and water sports.
- Beachfront promenades offer lively cafes, seafood restaurants, and vibrant nightlife, creating a perfect blend of relaxation and entertainment.
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Scenic viewpoints like Point Sublime offer breathtaking panoramas of the canyon, while charming villages such as Sainte-Énimie invite visitors to explore their medieval streets and enjoy local hospitality.
- The Gorges du Tarn mesmerizes with its steep limestone cliffs and turquoise waters of the Tarn River. This dramatic setting is perfect for outdoor activities like hiking, rock climbing, and canoeing.
- Nestled in a serene valley, the Abbey of Fontfroide is a beautifully preserved Cistercian monastery known for its Romanesque and Gothic architecture, tranquil gardens, and serene cloisters.
- Take a guided tour to learn about the abbey’s rich history, admire its ornate chapels and stained glass windows, and relax in the peaceful ambiance of its well-tended rose gardens.
- Explore hiking trails that lead to scenic viewpoints, visit picturesque villages like Florac, nestled in the heart of the park, and discover the unique cultural landscape shaped by centuries of human activity, including traditional farming practices and terraced fields.
- Cévennes National Park is a UNESCO World Heritage site known for its rugged terrain, deep valleys, and diverse flora and fauna.
Local Cuisine
- Languedoc’s cuisine delights food lovers with its hearty dishes such as cassoulet (a rich bean stew with meat), fresh seafood from the Mediterranean, and flavorful cheeses like Roquefort and Picodon.
- Sample local specialties at traditional cafes and Michelin-starred restaurants, accompanied by wines from nearby vineyards. This creates a gastronomic experience that reflects the region’s culinary heritage.
- Narbonne delights history enthusiasts with its impressive Narbonne Cathedral, a masterpiece of Gothic architecture, and the ancient Roman Horreum, an underground warehouse dating back to the 1st century BC.
- Explore the vibrant Les Halles market, where local vendors offer fresh produce, cheeses, and seafood, providing an authentic taste of Narbonne’s gastronomic heritage.
This region is one that we could easily have spent two weeks in, with all there is to do. If all you did was drive through the endless setting of vineyards in the most extended wine region in the world, it would be enough; it is alone a sight to behold. We will undoubtedly return for the setting, for family, and more wine.
Planning a trip to France? Check out our France Travel Guide
Where to stay?
This was our first visit to this area of France, and it blew us away. Though we did get a lot in, we felt like we barely touched the surface. We suggest at least five days, but like us, you will wish you had lots more. Whether you stay in one of the ancient towns or on the Mediterranean Sea, you will fall in love with this region of France. Below are links that will provide you with both hotel and vacation rentals.
It is important to price out accommodations on various sites. Expedia is a US-based company, whereas Booking.com is Europe-based. Not all properties appear on both, so it is ideal to check both out. Our personal first choice is Booking.com . If the establishment has a website, check the price there as well. Click the link below to check out hotels and vacation homes in the area. It may be just the motivation you need to start planning that next grand adventure.
The Future
As
Mas Olivier Winery
looks toward the future, aiming to expand its presence worldwide while staying true to its origins, it will undoubtedly face challenges. The winery is dedicated to exemplifying the essence of French winemaking, blending tradition, innovation, and respect for the land.
Whether you are an experienced wine connoisseur or a casual enthusiast, Mas Olivier offers a taste of the rich tradition of French viticulture with every sip. Having achieved success in the Japanese market, it is inevitable that when the U.S. market is introduced to more of Mas Olivier’s exceptional collection, it will establish a strong presence and continue to thrive.
Final Thoughts
Our visit to Mas Olivier went beyond all our expectations. It shouldn’t have, though, as growing up in a French family, it is sort of how the French do things, with vigor and passion. We can see now why my cousin is so proud that his vineyards are now part of the Mas Olivier cooperative. When you work to grow your grapes, you want the wine they produce to represent your effort.
Of course, we purchased quite a few bottles to bring back to the States for ourselves. Ryan even had to buy a second checked bag to do so. We can’t wait to share them with our family and friends.
Mas Olivier Winery is an example of a passion for winemaking in the historic landscape of southern France. Committed to tradition and terroir, Mas Olivier stands out by promoting sustainable practices and artisanal craftsmanship, resisting the region’s industrial history. Their dedication has resulted in a diverse range of wines that not only reflect the richness of their surroundings but also appeal to a global audience seeking authenticity and quality.
We wish to extend our heartfelt gratitude for hosting our visit and for the exceptional experiences the fantastic team at Mas Olivier gave us. We will be back!!
For more information on their wines, visit Mas Olivier’s official website . They do deliver internationally.
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